Building Credibility with Your Blog

November 25, 2009 Written by ProIMer 0 Comment

What I call a pure buyer will buy just about anything. You get them on your list or an affiliate sends traffic to your sales page and they’ll buy some stuff all the time, but most people are not like that, and the way for you to really make sales is through credibility, not just the sales page. Credibility has to do the trick, and here is a way to do it.

The good thing about social media and web 2.0 is that it’s really given us all a way of building massive authority and credibility on the Internet. To give you an example, here’s my blog. I want to show you a couple of things that I’m doing with it. I’ve just really beefed it up with credibility and free products and stuff based on things I’ve done on other niches like the guitar niche and it works really well.

So let me show you. First of all at the top of the main page of this blog I sometimes have a nested offer. If you’ve been on my blog recently, you would have seen the free audio product offer I had. The reason I place it there is because I find that if you just put a nested free offer at the top and at the center, it converts way better than an offer off of the sidebar.

You could also do this with an affiliate product if you want but it won’t help you build your credibility. So I recommend nesting something at the top of your blog. Whether it’s a product that you are trying to sell, something to give away, or even an affiliate product if you don’t have anything of your own.

What I like doing is having the product on top center with a graphic with it. It shows a lot of credibility. People who have products have a lot of credibility, so no matter what market you’re in, get a product, some graphics, and put it at the top of your blog.

Another good position in your blog to build your credibility is on the right side of the screen. I have several of my products on the right side of my blog. That too gives the same kind of credibility. It says this person has products; it’s just like being an expert. Like being an author of a book who is seen as an expert because of his writings.

Another element I placed in my blog to boost my credibility is my own radio show. On the left of every post you will see my own radio show through ustream.tv, a radio show gives you credibility. When someone lands on this blog post through the search engines and I’m on air they’re going to listen to it while they’re landing on the page. That’s another great credibility booster.

However, it’s on the right side of this blog that almost my entire credibility is built. I placed there three of my products and not only that but also several testimonials. It’s a really good thing. Anybody who lands on this page is going to think that those testimonies are social proof of whatever I’m doing right now. I had other testimonials on here where I showed people on video saying good things about my services and how my information changes the way they do business. If you’re on another niche try doing the same. Gather as much testimonials as you can and put them on the right side of your blog. This will increase your credibility and your conversions along with it.

Thanks!

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ClickTale Shows More Accurate Visitor Analytics Says Co-founder Tal Schwartz

October 20, 2009 Written by ProIMer News 0 Comment

Tal Schwartz, an Entrepreneur and Co-founder of ClickTale said last week that ClickTale is now “the industry leader in customer experience analytics, providing businesses with revolutionary insights into their customers’ online behavior.”

ClickTale.Com is a service that records everything a visitor to a site does and allows website owners to watch what transpired during the visit. It gives merchants a chance to discover what is happening between their sites and their targeted audience. Giving them a chance to improve their sites or landing pages.

Schwartz recently wrote about an error in Google Analytics in ClickTale’s blog. Though he admit that their company uses Google Analytics he said there are several major limitations that its users should be made aware of. He talks about the limitation in Google’s method of computing “Time on Page” and “Time on Site”.

He said that Google Analytics calculate the “time on page” of a visitor by getting the difference between the time a visitor opens a page and the time the same visitor clicks on another page, while the “time on site” is simply the total of all the results from the “time on page” calculations.

According to Schwartz, this is inaccurate since visitors may look only on a single page and not move through a site (a bounced visitor). Google Analytics can’t record a second page being viewed; therefore it has no way of showing how much time a bounced visitor stayed on the website.

Another limitation he mentioned is that Google Analytics has no way of telling whether visitors changed tabs, minimize their browser or walked away from their desk while the website is displayed then come back and view the website again. These normal browsing habits are missed by Google Analytics, it only captures visitor movement from one page to the next. “Time on page” doesn’t tell webmasters anything about the interaction between the visitors and the site.

The last limitation Mr. Schwartz pointed at is that Google Analytics can’t tell how long visitors stayed in the exit page and why they left, whether they finish their transactions or they were having some troubles in filling-up online forms.

According to Mr. Schwartz, that’s where their service comes in. They use unique analytics tools to solve all of the above problems and show webmasters exactly how long visitors stayed on each page. He said their service records everything visitors do when they get on a site, they capture mouse movements, clicks, scrolls, keystrokes, and even the exact time they close the page.

The best part of their service is that webmasters can then watch all of this to determine what should be improved in the site.

More at:

http://blog.clicktale.com/2009/10/14/what-google-analytics-cant-tell-you-part-1
http://kantaas.com/google-analytics-inaccurate-expert-says/
http://www.practicalecommerce.com/articles/1329-Google-Analytics-Inaccurate-Expert-Says

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Patrick Mader’s The Affiliate Marketing Guru System

September 19, 2009 Written by ProIMer News 0 Comment

Patrick Mader, the Internet marketer who made $1,537 per day on Clickbank on his second month, will officially launch The Affiliate Markerketing Guru System on Tuesday, September 22, 2009.

The Affiliate Marketing Guru System will expose step-by-step how Mr. Mader accomplished the feat of earning more than a thousand daily from promoting clickbank products event though it’s only his second month of actually doing it. Mr. Mader said he will reveal every single secret he used to help others do the same.

In a blog post, Mr. Mader said one of the point of focus is to establish credibility, this is the reason why he over delivered in producing the new system. He added that the package will be huge, similar to the kind of content filled package sold by “Big” internet marketers.

For those who are interested, Mr. Mader is also looking for people who want to promote his product launch. He promises huge conversions, direct paypal payouts, high payout from $46 front-end sales and 60% from the back-end sales.

He has prepared everything for affiliates willing to sell his product. Providing them with banners, emails, and high quality stuff to help them bring the traffic and make huge commissions.

Do you have any thoughts on Mr. Mader’s Affiliate Marketing Guru System? Put it here.

More at:

http://patrick-mader.com/

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Added WordPress Top Commenters Widget =)

August 27, 2009 Written by Jason Parker 1 Comment

baloonI just added the Top Commenters WordPress Plugin widget to the blog. If you’re one of the top commenters on the site, you get a free link on EVERY post of this blog. The widget updates monthy, so if you keep commenting, you get a link that’s going to have a lot of link juice.

As of right now the blog is so new that it has no PageRank. That’s because Google hasn’t updated their PageRank since the blog has been live. The site has close to 400 inbound links already, though, so when they do update their PR again, it should be at least 3 or 4 I think for the index page, and other pages will have PR.

By the way, if you want to see how many inbound links a site has, check out Yahoo Site Explorer. Here’s ProIMer in Site Explorer. You can just type your own in and get a good idea of how many links you have.

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Nambu Shuts Down Tr.im

August 10, 2009 Written by ProIMer News 0 Comment

Nambu, the software developer behind a popular Twitter URL shortening service said it can no longer afford to support the widely used Twitter add-on. It will discontinue the service effective immediately, but existing tr.im links will continue working until at least Dec. 31 2009.

Tr.im became popular alongside Bit.Ly and TINY url because it allows users to shorten URL links for more message space when posting to sites with message length quota, particularly Twitter.

Twitter cannot take more that 140 characters per post, this is a big problem for users who want to share web site addresses with their friends. The solution to this is to use a URL shortening service.

These services are provided for free to consumers, however, the cost of running, maintaining and improving these services are shouldered by the service providers.

Recently in a blog post, Nambu officials said, “We simply cannot find a way to justify continuing to work on it, or pay its network costs, which are not inconsequential”

According to Nambu, ten’s of thousands of Tr.im URL’s are created per day but attempts to sell the service failed. Since they can no longer support the service they have no other choice but to shut it down.

Exact quote from Tr.im’s website:

“tr.im is now in the process of discontinuing service, effective immediately.

Statistics can no longer be considered reliable, or reliably available going forward. However, all tr.im links will continue to redirect, and will do so until at least December 31, 2009.

Your tweets with tr.im URLs in them will not be affected.

We regret that it came to this, but all of our efforts to avoid it failed.
No business we approached wanted to purchase tr.im for even a minor amount.

There is no way for us to monetize URL shortening — users won’t pay for it — and we just can’t justify further development since Twitter has all but annointed bit.ly the market winner. There is simply no point for us to continue operating tr.im, and pay for its upkeep.

We apologize for the disruption and inconvenience this may cause you.”

Do you use Tr.im? What will be your alternative now?

More at:

http://tr.im/
http://www.informationweek.com/news/internet/social_network/showArticle.jhtml?articleID=219100562&subSection=News

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