Niche Ideas: Look for Re-Running Ads in Expensive Spaces

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Jason Parker's Internet Marketing Show

If you are one of those who say they can’t find a niche to venture into, then I recommend that you look around and be aware of the simple things like a magazine publication or the daily broad sheets, especially the expensive ones.

Check out the advertisements in expensive spaces like the front page of a well known newspaper. It can give you an idea on what niche you should get into, not only that, it will also let you in on something that many marketers may not easily notice. Long running ads can mean a lucrative market.

Check out long running ads on expensive ad spaces and publications. Just think, if the companies running these ads aren’t making money, how can they afford to pay for such premium spaces? This means that they are making money out of it. So check out the ads running for some time already and jump on those niches.

Just think, what do informercials, the Wall Street Journal, and National Enquirer all have in common?

They each cost pretty much to advertise in. As for all the print publications in the United States at least, the National Enquirer is the most expensive magazine to advertise within, because it’s more widely read than the Bible, with a circulation of 2,760,000.

If you see the same advertisements being ran again and again through infomercials and popular print, then the market the control ad is catering to may be an easy money market. These advertisers have to be profiting BIG TIME to run these expensive advertisements over and over again.

An example of a popular ad that has run in the National Enquirer for over a decade has the headline, “Corns Gone in Give Days or Money Back.” I bet this is one of the best cash-pulling ads of all time. If there’s much of a back-end, then marketing to people who are trying to get rid of corns on their feet could be an easy money market for you.

Now that you have a good idea on how to look for niches, go and start looking for one. It’s actually easy and sometimes just involves looking at those old newspapers in the basement to find good and profitable niches to get into. Enjoy!

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